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How to increase the demand of Indian silk products in the country as well as abroad?

How to increase the demand of Indian silk products in the country as well as abroad?
Start Date :
Jan 01, 2015
Last Date :
Jul 17, 2015
04:15 AM IST (GMT +5.30 Hrs)
Submission Closed

Silk, the Queen of textiles, is adored by all for its sheer sheen, luster, elegance, class and comfort. It has several natural properties like natural sheen, inherent affinity for ...

Silk, the Queen of textiles, is adored by all for its sheer sheen, luster, elegance, class and comfort. It has several natural properties like natural sheen, inherent affinity for dyes and vibrant colours, light weight, resilience and excellent drape etc. which makes it distinct from all other fibers both natural and man-made. Though silk products are consumed more by urban rich, its production is highly employment oriented, low capital intensive and remunerative that churns out value added products of economic importance, especially the rural people.

India is the second largest producer of silk in the world and the silk industry provides employment to about 7.8 million people in the rural and semi-urban areas in the country. The women participation in various activities in silk value chain is about 54%. The silk always attracts competition from synthetic fibers, though which look like silk.

Share your ideas and opinions on how to increase the demand for Indian silk in the country as well as abroad by exploring new products, designs, markets, fashion, trends, promotion measures, target groups, etc.

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Showing 1209 Submission(s)
Bhaskar Khemchandani
Bhaskar Khemchandani 11 years 8 months ago
Sub: Regulation on food industry. Currently, many food outlets like restaurants, shops, the road-side food stalls and vendors are selling sub-standard food with no regulatory agency keeping a tab on this. In India, anybody can sell any food item anywhere anytime. The quality of water used in raod-side stalls selling gol-gappas, pav bhaji, etc. is of very low quality and is a reason behind ill-health of most of the Indian citizens. Put some control on the food industry as a whole.
manjusha viswanatham
manjusha viswanatham 11 years 8 months ago
Indian silk is rich and colourful and lasting also marketing is the key.instead of exporting raw materials expirt the finished produce have fadhion shows for people interested.the design should be ed legant and creative should be wearable by common man in public places the fashion shows we see high light exotic designs meant for celebrities also the price tag is too high I always feel that indian market has not been tapped well the govt agencies c aa n concentrate here also
Gauri Shankar Tikmani
Gauri Shankar Tikmani 11 years 8 months ago
We should first branded different palaces like Kajiverm silk , Varanashi silk Etc. & marketing different palaces seperatly silk .So we can allow customers various choice in silk.
Bhaskar Khemchandani
Bhaskar Khemchandani 11 years 8 months ago
Sub: Condition of roads in India. Whenever a road tender is issued in China there are strong mechanism to validate and keep a constant check on the condition of road for the agreed period once it has been built, and if the condition of road deteriorates within this period the contractor is severely penalized and may be banned for future tenders. In India, there is no control tab to validate the condition of the road afterwards. Put strict regulations and make a dedicated regulatory body for this
Rahul deswal
Rahul deswal 11 years 8 months ago
sir, make indian silk items publically as much we can do , and make contract with clothes firm to sell out items also , and also talk to online selling sites and we have to make the products according to the choice of costmers
DILIPKUMAR BUCH
DILIPKUMAR BUCH 11 years 8 months ago
When the govt.increases the prices of diesel/petrol,within no time all transport operators raise their fares which effects price raise in all commodities including journeys by private vehicles,but reverse i.e. reduction in the prices do not take place. Hence common man is not benefited by reduction of the prices of the product as their (poor men) consumption is very meager.Therefore effect of reduction(fund) should be diverted to be utilized for better option for growth,development.
mohd imran khan
mohd imran khan 11 years 8 months ago
Subject-very dreadful and killer condition of nanpara -bahraich road up near nepal border Please starts construction work in november
Anand Gangdharan
Anand Gangdharan 11 years 8 months ago
Ask Silk Board to promote their activites with help from indian advertising agencies. Advantages of silk to be extensively promoted. Explore how silk can be used for day-to-day use, special occasions etc. Identify products that can be potentially made from silk. Expertise from indian retailers can be sought.