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How to increase the demand of Indian silk products in the country as well as abroad?

Start Date :

Jan 01, 2015

Last Date :

Jul 17, 2015

04:15 AM IST (GMT +5.30 Hrs)

Submission Closed

Silk, the Queen of textiles, is adored by all for its sheer sheen, luster, elegance, class and comfort. It has several natural properties like natural sheen, inherent affinity for ...

Silk, the Queen of textiles, is adored by all for its sheer sheen, luster, elegance, class and comfort. It has several natural properties like natural sheen, inherent affinity for dyes and vibrant colours, light weight, resilience and excellent drape etc. which makes it distinct from all other fibers both natural and man-made. Though silk products are consumed more by urban rich, its production is highly employment oriented, low capital intensive and remunerative that churns out value added products of economic importance, especially the rural people.

India is the second largest producer of silk in the world and the silk industry provides employment to about 7.8 million people in the rural and semi-urban areas in the country. The women participation in various activities in silk value chain is about 54%. The silk always attracts competition from synthetic fibers, though which look like silk.

Share your ideas and opinions on how to increase the demand for Indian silk in the country as well as abroad by exploring new products, designs, markets, fashion, trends, promotion measures, target groups, etc.

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Vivek Kumar Upadhyay 11 years 6 months ago

Sir mujhe lagta hai ki bharat me silk ko lekar paryapt lagav hai lekin logo ko unki chhamata me nahi mil pata hai. Maine Banaras me dekha hai ki consumer aur bunkar ke bich milmalik dono ka exploitation karte hai. Agar bunker khood bechega to jyada vistar hoga. Mujhe pura bharosha hai ki Jan dhyan yojana be Banaras me apna kam suru kar diya hoga.

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Prakash Gupta 11 years 6 months ago

Through khadi gramodyog yojna

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pundrikh mishra 11 years 6 months ago

To increase demand of indian silk thier two areas where work had be done government have to give finical support to silk product maker atlest they can do there work poreply and to increase demand government can put advertisements and its silk maker responsiblelity to give its product to government so that goverment can sell these product s and government should promote these products by advertisements... To give hard competition to foreigners product there lots work to do

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chandan narayan 11 years 6 months ago

Make silk a fashionable good than just an expensive good. Now-a-days people mind to be in trend even though goods are expensive. They don't mind spending on a trendy silk cloth over a old-fashioned silk saree alone. Make more varieties of silk products, make it more fashionable, get advices from the fashion designers, in turn creating employment from them.

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Sanjeev Rajput 11 years 6 months ago

Silk is a costly product and not many adults preferring it as daily wear.In india to promote silk 1) Make it as a mandatory dress code for entering into any temple like jains. 2) More products for child should be manufactured as parents wants best for their kid without looking at the price tag. 3) Premium eye wear should have silk cloth wrapping and it should be a rule with no exception. 4) Silk manufacturing units should be promoted by gov. with more incentives so as to bring the cost of silk

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Amitava Gupta 11 years 6 months ago

Respected Prime Minister Sir, all Indian and NRI fashion designer have to use silk product extensively. Silk emporium may be opened throughout the world. Mainly we need to promote Indian silk product as latest fashion. In any occasion silk is to be promoted and may be used as theme wherever possible.

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Vinod Kumar Maheshwari 11 years 6 months ago

SIR/MADAM, Many of us knows very little about silk clothes,prices,types of clothes and manufacturing states or factories.We all know that online marketing is increasing day by day just because of picture display and description. In the same way it would be better if we focus on display of ancient portraits of kings&queens and other silk items in advertisements.They may be promoted for online sale also.Silk fairs may be organized at various places in India and abroad.

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HEMANT PODDAR 11 years 6 months ago

I worked in silk exports early. Our quality consistency in big orders is big issue & so rejections are high. We have diversified production with facilities at different place. We should make giant textile parks near silk worm production center to produce quality consistent yarn, tight weaving, same colour dyeing in big lots and stitching quality silk products with quality accesories. Our handloom products are in great demand if we can give big quantities with fast exact colours & good finish.

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Raja Mishra 11 years 6 months ago

Dear PM, Sub – To get Appointment Short of Time 10 Min, to explain the Idea/ Concept My base Idea is to “ By the Help of IT Technology “ to develop or Create Add Free Market of World , It means we have to use Add as to Create Novice in to Market but we don’t Need to pay the Money for same. My be its form of Print Add, TV, or Any Medium. Benefits – We can Sell Indian Manufacturing Product at International Market. Dollar price can decrease at compare to Rupees 100 Times. Generate Employment HR

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prabhakar jha 11 years 6 months ago

Demand can be increase by forming a policy on usage of silk products(Men's wear as well as Women's Wear) in private and public sector on any particular day. Once the aforesaid policy come into existence, govt. can move to other areas too. Further, there should be adequate publicity for using Indian Silk products. This can help in financial inclusion.

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