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How to increase the demand of Indian silk products in the country as well as abroad?

Start Date :
Jan 01, 2015
Last Date :
Jul 17, 2015
04:15 AM IST (GMT +5.30 Hrs)
Silk, the Queen of textiles, is adored by all for its sheer sheen, luster, elegance, class and comfort. It has several natural properties like natural sheen, inherent affinity for ...
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Arun Kaliappan
11 years 7 months ago
The silk fiber is mostly used for the manufacturing of sari’s. Even in India or in abroad, peoples like either 100% cotton article or blended with polyester with some % of proportion. Now the silk fiber requirement is @ consistence level for the recent years especially for the manufacturing of saris, sofa covers, car seats. contd..
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Arun Kaliappan
11 years 7 months ago
3. The strong marketing strategy /goal should be defined especially for the sale of silk products.
4. Sir, if we consider the recent trend in the Textile / garment industry, most of the order are falling on 100% cotton or blended with polyester fiber for the manufacturing of articles in hosiery as well in the woven like trousers, T shirts, briefs, vests, female inner articles, dhotis, shirts jeans pants etc.., contd...
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Arun Kaliappan
11 years 7 months ago
Respected Prime Minister sir,
I hereby suggest the following ideas for the demand of Indian silk products.
1. Strong Merchandising / marketing dept. should be formed at our Ministry of textiles
2. The appropriate duties and responsibilities should be defined to them. The progress should be analyzed periodically
contd...
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raghavendra bijapur
11 years 7 months ago
Make quality control board.people got cheated by low quality.so by maintaing good quality we can increase demand for silk.
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Aman Gupta
11 years 7 months ago
1.Online Sites for it's sales should be promoted.
2.Attractive & Affordable rates of the silk products should be declared.
3.
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Shripad Kulkarni
11 years 7 months ago
1. Create exclusive website for silk products
2. Popularise this website like swatch abhiyan
3. Set up exclusive silk cloth shops at all tourist palces like Goa,Kerala,etc
4. Indicate how Indian economy will be positively impacted with the increase in silk sales
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sajith kp
11 years 7 months ago
1.increase quality of products
2.variety in designs
3.promote cultural arts and paints in the silk costumes
4.design silk clothes according to the needs of foreigners
5.do more marketing using celebrities
6.have wide range of prices
7.start online silk trading websites and networks
8.make more daily use washable costumes
9.promote health benefits of silk products
10.advertisements
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Rajkaran Singh Bhatti
11 years 7 months ago
Respected Sir, following are the suggestions :-
1. Encourage millions of Government employees and also MPs to wear, use silk products
2. Consult fashion designers / institutions - reinventing designs, new uses
3. Set up interactive website, and tie up with online retailers
4. Exhibitions across India / world to promote silk products
5. Involve Embassies / NRIs for sales promotions
6. Open new stores
7. Advertisement etc., Festive offers
Best Regards,
Rajkaran SIngh Bhatti
9780005656
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Somana Ganapathi
11 years 7 months ago
Respected PM,
Good adveritzement should be there from Govt at least once in a querter. Exhibition stalls should be open in developed countries in conferences, so that deligates families can purchase. Festival discounts reasonably should be given. Prises should be very reasonable so that axis for middle class family can show interest to buy. Concerned minsistry should take all these thinds.
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Somana Ganapathi
11 years 7 months ago
Respected PM,
I have never seen any advertizement from Govt for purchasing of Silk items. There should be good adds querterly so that people will purchase them at reasonable prises. They should attract foreign tourists. Govt should also participate abroad esecially in developedcountries for establishing Exhibition counters for selling the products for reasonable prises.
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